"Cancel Culture" has become a dominant force in today's society. Twitter, along with other social media platforms have provided its users with the unique superpower of either jumpstarting or destroying one's livelihood.  When considering the growing intensity of this phenomenon, I began to wonder if Black-Owned Brands were above becoming another casualty of said cancel culture.   What is Cancel Culture? According to Dictionary.com, " Cancel culture  refers to the popular practice of withdrawing support for ( canceling ) public figures and companies after they have done or said something considered objectionable or offensive.  Cancel culture  is generally discussed as being performed on social media in the form of group shaming." Although Cancel Culture can have a negative impact on one's financial, social, and/or emotional state, there have been plenty of documented cases in which the intended cancelation backfired.  Do Black Brands Have Immunity? I am......